"Group B" of the Tourism Promotion Grant Program (Bed Tax Program)
Overview
A portion of bed tax is intended to provide grants for advertising and promoting various new or expanded tourism events, unique festivals, attractions and experiences that will attract more visitors for extended stays, overnight visits and day getaways. This grant program seeks to establish the importance of programs and opportunities that promote or support the development of specific themes or significant attractions and events, all of which enhance the level of visitor experience in the area. Any eligible grantee will partner and coordinate with the Cattaraugus County Department of Economic Development, Planning & Tourism (EDPT).
Funds for Marketing Campaign
The funds supplied by this grant, the funding source, are from the County's share of taxes collected from overnight stays, bed taxes, within the County.
This funding is intended to supplement your marketing campaign's advertising budget and not meant to be your entire advertising budget; therefore a match or share of cost is expected.
Eligible Applicants
Chambers without full-time staff, business associations, non-profit organizations, events, festivals and other tourism associated activities.
The funds in this group will be administered by EDPT. Grantees will partner and coordinate with EDPT.
Application Period
Catt. County EDPT will announce the release of the applications in fall for the upcoming year. Applications are accepted after they are released from October to early December. Please double check application dates as they vary slightly each year.
Application Process
Complete an application for each marketing campaign project.
The marketing campaign should include which expenses would be covered by the Bed Tax Grant Program and which would be covered by your organization. The marketing campaign could potentially contain a mix of following:
Print materials
Online Advertising
Radio Advertising
Television & Video Advertising
Possible applicants should have a plan for how their funding will be used. Example application for a marketing campaign.